Tag: data quality

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Gearing up your Business for data analytics – Part VI

Gearing up Your Business for Data Analytics – Part VI Having cleared our minds of possible confusions with regard to single view of customer and single view of data in the previous article in this series, let us move on to the study of data quality problems. For instance, if the customer data contains an email id, the same must...

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Gearing up your Business for data analytics – Part V

Gearing up Your Business for Data Analytics – Part V In the previous articles we were looked at data requirements and data use at arm’s length. In this article we take a more granular approach to the analysis of data. We look at the quality of data with reference to any requirement questions that may have been raised by the...

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Gearing up the Business for Data Analytics–Part IV

Gearing up the Business for Data Analytics–Part IV In the previous articles we were focused on Analytics requirements and data availability for analytics. In this article we delve deeper into the topic and examine whether the available data is of the required quality or not. What is Data Quality? The two most important characteristics that determine the quality of data...

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Gearing up the Business for Data Analytics–Part I

Data Analytics is not as simple as it is often imagined to be. I have come across people who tell me that there is nothing to it because there are a number of tools available in the market to help you mine your data. It is a good idea to remember that off-the-shelf tools are built to cater to organizations...

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